By Hazel on May 9, 2009 in Age of the Super Consumer | 0 Comments
Two-thirds of all online users visit social networks and blogs, according to data from Nielsen Online. And the largest growth in social media users last year came from the 35- to 49-year-old group.
By Hazel on May 9, 2009 in Age of the Super Consumer, Featured, The Great Business Digital Divide | 0 Comments
Well that day that all mothers long for, Mother’s Day…a day of recognition especially made for those of us who have contributed to one of life’s mysteries and wonders…Motherhood is close to showing up on the scene.
If your anything like me, it represents a “check out” moment from the hustle and bustle of life to reflect on the joys of beings mom (and the sorrows), how far you have come and how far your family has come.
Most of us our adorned with flowers, a gift, or dinner out and those are all such wonderful tokens of love from…
By Hazel on Apr 28, 2009 in Featured, The Great Business Digital Divide | 0 Comments
Lately I have been hearing all over the web ‘marketing is conversation‘ and you better be on board with social media or you are not marketing.
I say that’s hog wash (I get it! Like pigs wash!).
I am not going to be arrogant enough to say I have the total explanation of what marketing means or what it is because I believe it encompasses really everything you do in your business.
But I will say I know it is about a whole lot more than conversation. No doubt, conversation is one of the “tools’ or methods we can use…
By Hazel on Apr 27, 2009 in Age of the Super Consumer | 0 Comments
Ever wished you could contact someone at the companies you do business with to complain, resolve problem or just give them the props for something they did you liked without dealing with those aggravating automated phone systems!?
I have and so have many, many consumers for that matter!
It’s so hard to find direct access via the “old model” of doing business but now that social media has provided the tools to voice the consumers experience with millions online…you can now reach some companies and businesses who ‘get’ the power of the people in this digital economy.
If you want…
By Hazel on Apr 24, 2009 in Featured, The Great Business Digital Divide | 0 Comments
Because understanding what is going on with people and technology is critical for any business strategy today, I would like to share some information that reveals theory on where the web (3.0 & 4.0) is going and why that is important to consider.
The truth is we (people, your customer) are the web and we always have been! But technology has empowered us to connect with one another like never before…and this is just the beginning.

Here is a informative map on the convergence of technology and social connections…
By Hazel on Apr 22, 2009 in Age of the Super Consumer, Featured | 0 Comments
Today I came across a tweet on Twitter providing a link to a YouTube video titled Bank of America Walkout. WOW! is all I can say.
This is consumer power using social media to the 10th power!!! I predict this video will spread like wildfire and I also believe many B of A customers will join in on this move.
This is a perfect example of what I have been saying for awhile now…this is the Age of the Super Consumer. Businesses both large and small have nowhere to hide anymore when it comes to their…
By Hazel on Apr 9, 2009 in Age of the Super Consumer | 0 Comments
What a great snapshot from Pew Internet of who’s online and why technology is not for just certain segments but it is affecting all walks of life! This is HUGE for those of us in business.
A series of charts related to the “Generations Online in 2009″ report released on Jan. 28, 2009.

By Hazel on Mar 1, 2009 in The Great Business Digital Divide | 0 Comments
Yes…it’s true. Understanding what I call “Tribeonomics” is critical to business growth and innovation today. I realize many in business today have no clue what I’m referring to so let me expand on this point.
Dictionary.com describes a tribe as any aggregate of people united by ties of descent from a common ancestor, community of customs and traditions, adherence to the same leaders, etc. A class or set of persons, esp. one with strong common traits or interests.
In today’s digital society…tribes or clans or peeps, etc. are forming associations based on similar interests, views, experiences, likes, dislikes, dreams, values…