By Hazel on Apr 29, 2009 in Featured | 0 Comments
STRATEGY ONE – Strategy is King…Status Quo is Dead!
Of all the things that entrepreneurs and small business owners fail to do, one of the most serious is strategic marketing planning. Strategic marketing planning in today’s marketplace IS the most important thing you should do. A Strategic Marketing Plan is a management tool that determines which steps to follow, and the methodologies and times to reach certain objectives. Gone are the days where marketing planning is an isolated activity! It has to be perfectly linked to the rest of the business functions (First contacts, billing, assistants/virtual, production, personnel, etc.)
STRATEGY…
By Hazel on Apr 27, 2009 in Age of the Super Consumer | 0 Comments
Ever wished you could contact someone at the companies you do business with to complain, resolve problem or just give them the props for something they did you liked without dealing with those aggravating automated phone systems!?
I have and so have many, many consumers for that matter!
It’s so hard to find direct access via the “old model” of doing business but now that social media has provided the tools to voice the consumers experience with millions online…you can now reach some companies and businesses who ‘get’ the power of the people in this digital economy.
If you want…
By Hazel on Jan 6, 2009 in Featured | 2 Comments
Yes, it’s true. I’m a Donny Deutsch, Big Idea on CNBC fanatic! I watch the show almost every night. Hey, I learn a lot off this show and I love Donny. But tonight’s show got me a bit worked up!
Why? Well they have had a lot of experts on the show talking about why we are having such crisis and of course there are many different opinions about this but I never here anyone talk about the fact the day of status quo is dead!!!! The old business models that have been in place not…