By Hazel on May 27, 2009 in Age of the Super Consumer, Featured | 1 Comment
Fired up my Twitter this morning and checked what the hot topics of the day were and my goodness…#unfollowdiddy was really buzzing!
So I decided to check out what was going on and lo and behold, many fellow tweets were voicing their not so nice things about P Diddy (Sean “Diddy” Combs).
See for yourself…
#unfollowdiddy is trending so I read his tweets. He’s less of a jerk than I expected, but arrogant as he**. Twitters taking him down a peg.
#unfollowdiddy FOLLOW ME FOR A FREE #unfollowdiddy T SHIRT -ONE WINNER EVERY HOUR SM L XL
Good
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By Hazel on May 9, 2009 in Age of the Super Consumer, Featured, The Great Business Digital Divide | 0 Comments
Well that day that all mothers long for, Mother’s Day…a day of recognition especially made for those of us who have contributed to one of life’s mysteries and wonders…Motherhood is close to showing up on the scene.
If your anything like me, it represents a “check out” moment from the hustle and bustle of life to reflect on the joys of beings mom (and the sorrows), how far you have come and how far your family has come.
Most of us our adorned with flowers, a gift, or dinner out and those are all such wonderful tokens of love from…
By Hazel on May 2, 2009 in Featured, The Great Business Digital Divide | 0 Comments
Good post by Seth Godin which is simple but true regarding promoting and spreading the word about your business in today’s economy.
By Hazel on Apr 30, 2009 in Featured, Take Charge of Your Website and Prosper! | 0 Comments
A recent research report which was aimed at determining the state of small business website and online advertising spending points out…
America’s 14.6 million small and medium-sized businesses (SMBs) were responsible for more than $6.7 billion in locally generated, locally targeted interactive advertising in 2008 – more than half of the US total, according to a recently released report from Borrell Associates, which predicts these numbers will grow significantly as activities continue to shift online.
Here is the kicker, many Marketers don’t understand about small businesses though. The report also indicated more than two-thirds…
By Hazel on Apr 29, 2009 in Featured | 0 Comments
STRATEGY ONE – Strategy is King…Status Quo is Dead!
Of all the things that entrepreneurs and small business owners fail to do, one of the most serious is strategic marketing planning. Strategic marketing planning in today’s marketplace IS the most important thing you should do. A Strategic Marketing Plan is a management tool that determines which steps to follow, and the methodologies and times to reach certain objectives. Gone are the days where marketing planning is an isolated activity! It has to be perfectly linked to the rest of the business functions (First contacts, billing, assistants/virtual, production, personnel, etc.)
STRATEGY…
By Hazel on Apr 28, 2009 in Featured, The Great Business Digital Divide | 0 Comments
Lately I have been hearing all over the web ‘marketing is conversation‘ and you better be on board with social media or you are not marketing.
I say that’s hog wash (I get it! Like pigs wash!).
I am not going to be arrogant enough to say I have the total explanation of what marketing means or what it is because I believe it encompasses really everything you do in your business.
But I will say I know it is about a whole lot more than conversation. No doubt, conversation is one of the “tools’ or methods we can use…
By Hazel on Apr 22, 2009 in Age of the Super Consumer, Featured | 0 Comments
Today I came across a tweet on Twitter providing a link to a YouTube video titled Bank of America Walkout. WOW! is all I can say.
This is consumer power using social media to the 10th power!!! I predict this video will spread like wildfire and I also believe many B of A customers will join in on this move.
This is a perfect example of what I have been saying for awhile now…this is the Age of the Super Consumer. Businesses both large and small have nowhere to hide anymore when it comes to their…
By Hazel on Apr 7, 2009 in Featured | 0 Comments

Today I read this on E-Commerce Times…
[The king of the video rental stores, Blockbuster, is struggling for survival as its business model falters against competition from Netflix and Internet distribution of films. Still, the company has managed to persuade lenders to rejigger its financing, holding back the threat of bankruptcy for the time being.]
The explanation cited in the article for Blockbusters demise was the main reasons they are in trouble was because of Internet distribution and sinking franchises. Of course Netflix was also on their blame radar.
Yes, I…