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Don’t under estimate the power of Social! »

I just read a great article by Jay Deragon on Digital Nashville and he talked about the astonishing fact that so many who are in business today don’t really know what is going on in this “New Business Era”. He posted this very interesting chart that gives you a great snapshot of just how fast things are changing when it come to your customers behavior. Check out Gary Hayes Social Media Count below.

Oh, also bookmark Jay’s website while your at it. He has a great forward thinking mind!

Also, while you are at…

Americans Responding To Online Advertising In Greater Numbers »

Consumers are more likely to read and act upon online advertising than they were a year ago, according to Opinion Research Corporation.

Every type of online advertising scored better with consumers in 2010 than a year ago.

Consumers say articles that include brand information are the type of online advertising they’re most likely to read and act upon, compared to banner ads, pop-up ads, email offers or sponsored links.

Article-based advertising was preferred by 53% of respondents who said they are “very likely” or “somewhat likely” to read and act upon the material.

Coveted demographic groups are even…

Are You Seeing This? »

FacebookIn December 2004 new kid on the block Facebook reached 1 million active users. Fast forward six short years later and we are talking about over 400 million users who are active!!

Now you tell me how anyone in business who is fairly intelligent can ignore this or not see the significance of what is going on here? Honestly, it does not take a PhD to see this in not just a trend! No this is the END of business as usual forever. This is a new age, a new business era, and huge shift in our culture.

This is…

Small Business Owners Are Not Feeling It Just Yet »

entrepreneurs.jpgI was just reading Jeff Cornwell’s blog post, Confidence Improves, But Still Fragile and concurred with his position on keeping things in proper perspective when it comes to the big picture regarding the results of surveys and reports regarding the state of small business and entrepreneurs.

The National Federation of Independent Business Index of Small Business Optimism recently reported optimism has stalled for many small business owners which is no surprise to me and I’m sure no surprise to you.

What gets me about these reports is it seems each week the ever changing, popular flavor is…

Online Activities Over the Past 9 Years »

Interesting snapshot of the impact the digital age is having on us all. This wonderful snapshot is courtesy of the fine folks at Pew Internet and American Life Project. The 21st century will most certainly demand digital savvy business people who understand the old models for doing business will not work in this new economy. Different times, different people, need different approaches.

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Visual Snapshot of the Digital Conversation Sphere »

What an Amazing  job Brian Solis and Jesse Thomas did in creating a visual road map for today’s online conversation sphere.

You must subscribe to the blog and stay on top of the interesting posts at PR2.0 as well.

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US Facebook Demographic Data »

Facebook User Facts February, 2009

  • Facebook growing faster with women than men in almost every age group. Women comprise 56.2% of Facebook’s audience, up from 54.3% late last year.
  • Facebook reporting nearly 45.3 million active US users in the last 30 days
  • Facebook growing in every age/gender demographic. Fastest growing segment: Women over 55, up 175.3% in the last 120 days.
  • 45% of Facebook’s US audience is now 26 years old or older.

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