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Business Suicide Mindsets to Avoid in 2009 (Part 2) »

Arrogance.jpgIn my last article on this topic I covered the Business Suicide Mentality #1: The Status Quo Mindset.

Here in part two, I will address The Arrogance Mentality Mindset. This mentality is not as easy to put your finger on at first glance. Rather, it has the ability to rear its ugly head in many disguised forms.

For instance, I had the unpleasant encounter with this mentality during a business cold call activity I was engaged in recently. I had emailed the business owner (whose business I frequent) because I felt for sure I could help him increase his…

Business Suicide Mindsets to Avoid in 2009 (Part 1) »

Business SuicideWell…here we are about halfway through what has so far been an incredibly challenging and difficult year for many of us in business, from the giants like GM to the local auto detail shop.

Some have survived, and sadly some have not. Some have reinvented themselves and some are still doing the same things they have always done…resistant to any changes.

So what does the rest of 2009 hold for the marketplace here in the U.S.?

It depends on who you are listening to and what your mindset is. It really does not matter…

What Mother’s Day and a Video Can Teach us About 21st Century Marketing »

flowersWell that day that all mothers long for, Mother’s Day…a day of recognition especially made for those of us who have contributed to one of life’s mysteries and wonders…Motherhood is close to showing up on the scene.

If your anything like me, it represents a “check out” moment from the hustle and bustle of life to reflect on the joys of beings mom (and the sorrows), how far you have come and how far your family has come.

Most of us our adorned with flowers, a gift, or dinner out and those are all such wonderful tokens of love from…

Mechanics vs. intent – Seth Godin »

Good post by Seth Godin which is simple but true regarding promoting and spreading the word about your business in today’s economy.

Marketing is not conversation! »

Lately I have been hearing all over the web ‘marketing is conversation‘ and you better be on board with social media or you are not marketing.

I say that’s hog wash (I get it! Like pigs wash!).

I am not going to be arrogant enough to say I have the total explanation of what marketing means or what it is because I believe it encompasses really everything you do in your business.

But I will say I know it is about a whole lot more than conversation. No doubt, conversation is one of the “tools’ or methods we can use…

Could This Be The Future of the Internet? »

Because understanding what is going on with people and technology is critical for any business strategy today, I would like to share some information that reveals theory on where the web (3.0 & 4.0) is going and why that is important to consider.

The truth is we (people, your customer) are the web and we always have been! But technology has empowered us to connect with one another like never before…and this is just the beginning.

Technology_and_Social_Connections_Converge

Here is a informative map on the convergence of technology and social connections…

Small Business Web Marketing Survey Results »

Check out my video where I share with you my findings from the phone survey I did with small business owners…

Business has gone to the TRIBES! »

Yes…it’s true. Understanding what I call “Tribeonomics” is critical to business growth and innovation today. I realize many in business today have no clue what I’m referring to so let me expand on this point.

Dictionary.com describes a tribe as any aggregate of people united by ties of descent from a common ancestor, community of customs and traditions, adherence to the same leaders, etc. A class or set of persons, esp. one with strong common traits or interests.

In today’s digital society…tribes or clans or peeps, etc. are forming associations based on similar interests, views, experiences, likes, dislikes, dreams, values…

Main Street America now a dirt road? »

My 2 cents to Donny Deutsch and The Big Idea show tonight…

I soooooo agree with your caller Craig tonight. Why did your guys keep cutting him off? He has brought up a huge issue that hardly gets any air time! When he addressed the issue of what Hershey is doing laying off American workers and moving to Mexico Jeff Macke shoots him down and asks does he want to pay $10 for a candy bar!

That is not the main reason Hershey and almost every big American company in the US has sold their soul abroad. The…