It was just reported 65% of online adults use social networking sites.

Yes, this is where YOUR customer is hanging out…but that does not mean putting up a page or blasting out Tweets on your daily flavor will attract them

Mind boggling! The entire business landscape is going through a metamorphous of sorts…nothing is business as usual anymore! Really, nothing is!

I see business sector after sector old standby

A good part of being successful has to do with character and what being successful means to YOU.

Character shows up in those little things most take for granted like keeping your word especially when it’s inconvenient, taking personal responsibility even if it cost you, returning phone calls, looking out for others well being before your own.

Basically, the way I see it is business success in this new economy will depend largely on your intentions, your motives. That is the way it used to be and that is how it should be in my books.

Everyone gets it you…

A new study just released by digital agency i360 regarding Twitter use for branding, marketing and the consumer, indicates that consumers and brands use this medium in vastly different ways. By the way, this is also the case for Facebook.

Even though many businesses are jumping on the Twitter and Facebook bandwagon…they are finding they are on the outside of the bulk of conversations and not having the so-called instant success many of the Social Media gurus are promising. That is partly due to the fact businesses still think Social Media is just another form of…

On the eve of celebrating the blessing of our precious independence for our great country I love so dearly…I came across this headline today which announced 7.9 Million U.S. Jobs Lost many forever.

Wow! What a sad situation our country is facing as we prepare to celebrate and enjoy the freedoms that have been purchased and ransomed for us today on the backs of many a fine American. I thought to myself, “Is this our story for 2010 and on?”

The article went on to say “even though we’ve gained about 600,000 private sector jobs back, we’ve got nearly 8…

Interesting question Ad Age posted in a poll this morning. So curious me logged in, cast my vote which was a (NO) then found the results to be exactly what I thought it would be.

This was the poll question…Do you care about Cannes?

Here is what the results were at noon (CST) on June 23rd…

I’m sure I’m going to hear it over this but to me this is a prime example of how out of touch many advertising, marketing, PR agencies and departments are concerning today’s new business era. Close to…

Recently I took a road trip from Nashville, TN to Little Rock, Arkansas twice within a two week period! Is there some sort of an award for that? (LOL)

Of course one of the activities that go hand-in-hand with a road trip is making food stops. Even though I knew this would be a fairly long drive, I really had no plans on where to eat on this double trek trip except I did plan on getting some killer BBQ in Memphis which turned out to be a HUGE disappointment! But that’s another story.

I really ended up relying…

The loss of over 6 million net jobs is a huge problem for the US. According to the United States Bureau of Labor Statistics (BLS), nonfarm, private sector employment peaked at 115.8 million in December 2007 then fell to 109.5 million by May 2009.

At this time, job losses from mass layoffs added up to 3.6 million, up 66 percent over the preceding 18 months.

Since many people who have not been able to find a job, we are seeing an unprecedented number of people choosing to go into business for themselves. Historically small business’ job creation will…

This is my final article of my four part series on Business Suicide Mindsets to Avoid in 2009.

Although I this one is last, it can be just as damaging for a business as the other three I have already covered.

I call this Business Suicide Mentality #4: The “I Don’t Have Too; I Don’t Want Too, I Will Not Change!” Mindset.

Yep, Change…it’s a word we all know yet often we find we are naturally opposed to the meaning of this word.  We find change is disruptive and unsettling, so we resist it.

The dictionary defines change as……

So far I have covered two of the four mindsets I believe are deadly in today’s new marketplace.

The first was the Status Quo Mindset and the second was the Arrogance Mentality Mindset.

Today I will cover the third mindset I find very noted for the season we are currently in.

It is the Business Suicide Mentality #3: The “Hunker Down” Mindset.

The reference to hunker down means two things: One is preparation for some type of pressure you’re anticipating. The other relates to hiding.

With the jobless rates soaring, consumer spending way down and the incredible…