Website Development and Strategy Planning
By Hazel on Jan 10, 2010 in Uncategorized
This new business era is driven by the Internet and a ‘new breed’ of customers.
That makes your online presence exceptionally important today!
Are you certain you are getting the most return for your investment on your website and web presence?
I’m sure your business was not developed from a cookie cutter. Rather, it’s a unique combination of your talents, mission, services and/or products and more. Just the same, your online presence initiatives should not be developed from a cookie cutter approach. Unfortunately, that’s the approach taken for most business websites and online initiatives.
The most important phase in any Website initiative is the strategic planning phase. It is this phase that will determine many factors such as…your desired key outcomes, your audiences you’ll target, the best technology platforms to use, your services you’ll offer, content strategy, emotional appeal, and much, much more.
I provide the all important service of Website Development and Redesign Strategy Planning for any size business or organization. After the strategic planning has occurred, I will also act on your behalf as your personal Web Concierge and represent your business with your web design company or team ensuring your website is developed based on what has been planned and is best for your business. I will be looking out for your interest every step of the way!
Before you spend THOUSANDS and THOUSANDS of dollars on the creation or redesign of your website…before you have your “web guy” output one line of code or design…this is the starting point that will determine your web initiative’s ultimate failure or success.
Without knowing all the in’s and out’s of the options available, the latest web marketing trends, the best digital mix for your business, and whether or not you are getting a good deal on the price of your website design…the results many times are you may possibly (and I use that sparely) end up with a nice looking website but it is completely useless when it comes to generating new business and contributing to your bottom line.
No longer do you have to be at the mercy of
not knowing about this ‘web stuff”!
Now you can have an expert in website media design and digital strategy help you develop a systematic plan of action so that your website gives you a positive return on your investment and continues to be relevant in future.
My Website Development and Redesign Strategy Planning will:
- Guide you through the process of getting your website and web presence developed and positioned so you get the most out of the money you will spend.
- Understand your Target Audience’s Needs & Wants
- Identify your Road Blocks
- Your online success strategies and implementation plans.
- Track & Improve your Lead and Sales Generation (i.e. Conversion Rate)
- Help you choose the right digital tools (such as social media m) for your business
I will be your personal Web Concierge looking out for your interest every step of the way! You can be certain with my help your web person is not taking advantage of you, and you will keep the control of YOUR business’s digital destiny!
My Website Development and Redesign Strategy Planning service can save you so much money as well as time and unnecessary headaches when it comes to making the often time consuming and confusing decisions regarding ALL aspects of your website and/or other types of digital media you are contemplating or using.
I bring you inside and direct experience of over 13 years as an owner of a top notch web development company, my digital marketing insight and skills I have used to help my clients both large corporations and small businesses over the years and my social media marketing experience and training.
Saying… “Hazel Nieves is a problem-solving expert” is an understatement–that doesn’t begin to communicate the vast skills, knowledge and technical resources her organizations bring to the table.
We were impressed by her work and decided to have her and her company work on a large-scale project-and we dreamed big. Traffic to our site has increased and our users are spending more time on our site learning about what we do and getting involved. They met the challenge providing a website that was more interactive, contained movies, maps, analytics, and best of all a CMS component. We completed the site on schedule. They equipped us with the necessary tools to create, edit, publish, and manage our content. One of their business philosophies is, “Empowering our clients.” We can vouch for that. Now, we are sharing more information and a user-friendly format.
We are very pleased with her level of expertise and business ethics. She continues to provide solutions for our web development needs.
WHO NEEDS A WEBSITE DEVELOPMENT OR REDESIGN STRATEGY AND PLANNING PROFESSIONAL?
Any business owner who feels like they are:
- Not sure if the web people they have on board or may be considering are providing or proposing solutions that are certain to increase your business and ensure a long term return on your investment.
- Possibly being over charged or not getting a clear picture of just what they are paying for.
- Struggling with their online marketing but know they must have a strong web presence.
- Don’t fully understand the digital marketing arena yet they know they must be positioned firmly to not get left behind.
- Needing to reconsider their web marketing, get on board with social media marketing but need some help in charting their course.
- Wanting to get MORE out of their website in terms of business solutions to help increase your sales, or reduce redundant tasks and reduce your labor overhead. It’s very possible your website can provide you more sophisticated business solutions than you may know.
- Missing the boat when it comes to incorporating social networking and social marketing to their online marketing strategies.
My Services include one on one coaching for 4 hours via phone and email on any subject listed below:
- Advice and direction on your website proposals or projects to ensure your investment is a sound one.
- Evaluation of the critical areas that directly affect your online success and detailed recommendations for making improvements for areas such as usability friendly, use of cognitive psychology, emotional connecting information display, and effective persuasion.
- Access service and design fees to confirm the value of what you are paying for.
- Determine the level of ownership of your digital assets.
- Direction on how to develop you web marketing strategies
- Looking for guidance on the best approach to take for a total website makeover. What platform, marketing objectives, and design considerations.
- Uncover web business solutions your website can accommodate that can increase your sales, or productivity and customer service.
- Consider the use of Social media (Facebook, Linkedin, Twitter, etc.) marketing strategies and assessment for your web positioning plans.
- Collaborate on your existing copywriting, branding designs, logos, or any printed collateral.
HOW TO GET STARTED
- Set up a complementary 30 minute telephone discussion with me so I can assess your web needs and issues and ensure you do indeed need my kind of services. My passion is to get you results not sell you something you don’t need or that want get you want to be. This is an opportunity to also make sure you have realistic goals for the time and money you’ve budgeted before you sign up for my coaching services.
- Once we are ready to proceed, I will send you my Coaching Agreement you will sign and my e-invoice for this 4 hour coaching package.
- Once the Coaching Agreement and e-invoice are signed, returned and paid, I’ll send you my coaching questionnaire so you can get me up to speed on your web presence initiative, what your goals are-short & long term, and some background so I can be better informed to help you make the most effective decisions for your web presence.
- When the coaching questionnaire is returned, you will receive a meeting schedule request for our first planning meeting. This first meeting is for 1 1/2-2 hrs. where we’ll discuss in depth your concerns for your web presence, my assessment and findings I gathered from your coaching questionnaire and some research I have done on your behalf, what are the best course of actions you should consider, what is working and what isn’t, define strategies or ‘fixes’ to put into place, Then, when you need more specific help on any of the items (i.e.; writing a press release, setting up a database, editing a promotional letter, etc.) you can call or email us for help then.
- The remainder 2 hours can be used for the second phase of your project that may include the continuation of what we have previously covered, or any important proposal or documents for your web assets you may want me to review, or any specific help with questions you have, or issues with a designer or web professional you are already working with.
To get stated today click here.
REMEMBER…
90% OF ALL BUSINESS WEBSITES ARE FAILING
TO RETURN ON THE INVESTMENT.
The Internet Is the Most Cost Effective, Far Reaching, 24/7, Hottest Marketing Platform in the World Today!
If you are in business…you not only have to be there…you have to have a website that is designed to be a Client Magnet. There is a lot at stake here for your business.
Don’t leave it in the hands of your web people to figure it out for you. I will be your personal Website Development and Redesign Strategy Planning looking out for your interest every step of the way! This coaching service alone can save you so much money, time, and effort!
Contact me now!
Website Development or Redesign Strategy and Planning Management Services- 4 hours $650
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4 Comment(s)
By Polprav on Oct 17, 2009 | Reply
Hello from Russia!
Can I quote a post in your blog with the link to you?
By Hazel on Oct 19, 2009 | Reply
Hello back to you! Yes, certainly you may quote from my blog. I just ask you provide a link back to the post. Thank you for being so courteous to ask permission. You respectful ways will take you a long way on the web:)
By Miato on Jun 4, 2010 | Reply
Hola, Todo dinбmica y muy positiva!
Miato
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